Born in Montevideo and now based in Barcelona, Laura is a self-taught artist who explores digital photography, AI-generated images, and watercolor on paper — blending the organic essence of nature with the evolving power of technology for a vision where innovation meets honest beauty.
In addition to her personal work, Laura collaborates as Marketing Lead at Fairpicture, a startup supporting organizations and impact-driven businesses in the ethical production of visual content.
MY ARTISTIC JOURNEY
As an experimental artist, I’ve transitioned from a focus on fashion and corporate photography to exploring art direction, cinematography, and diverse mediums such as digital art, watercolor, and synthography (AI-generated photography). This journey, along with my passion for creating experiential living spaces, has led me since 2017 to produce limited-edition large-scale prints, showcased in prestigious venues and through collaborations with international brands.
Rooted in a family photo archive spanning over 70 years and fueled by a constant curiosity for new technologies and mediums of expression, my work bridges nature’s raw beauty with the latest digital innovations.
This continuous learning and adaptability allow me to craft narratives deeply anchored in tradition yet eagerly embracing the future — a reflection of a career driven by curiosity and a commitment to authenticity and sustainable innovation.
Laura Abad, Photographer & AI Artist
Born in Montevideo and now based in Barcelona, Laura is a self-taught artist who explores digital photography, AI-generated images, and watercolor on paper — blending the organic essence of nature with the evolving power of technology for a vision where innovation meets honest beauty.
In addition to her personal work, Laura collaborates with Fairpicture, a startup supporting organizations and impact-driven businesses in the ethical production of visual content
MY ARTISTIC JOURNEY
As an experimental artist, I’ve transitioned from a focus on fashion and corporate photography to exploring art direction, cinematography, and diverse mediums such as digital art, watercolor, and synthography (AI-generated photography). This journey, along with my passion for creating experiential living spaces, has led me since 2017 to produce limited-edition large-scale prints, showcased in prestigious venues and through collaborations with international brands.
Rooted in a family photo archive spanning over 70 years and fueled by a constant curiosity for new technologies and mediums of expression, my work bridges nature’s raw beauty with the latest digital innovations.
This continuous learning and adaptability allow me to craft narratives deeply anchored in tradition yet eagerly embracing the future — a reflection of a career driven by curiosity and a commitment to authenticity and sustainable innovation.
Over the past year, while exploring how algorithms respond to a wide range of prompts. Here are some insights so far, to catch up with this promising new tool.
A reflection on how we perceive ourselves, with a guide on how to harmonize our inner dialogue with the diverse representations of our personal visual image.
As AI image manipulation and AI art continue to evolve rapidly, this article explores how we can leverage this technology to craft and enhance our visual identities.
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